Rafael Chaouiche, a brazilian fashion designer already well known in his country for his extremely fashion, conceptual and detail oriented works as stylist and costume designer, who was finalist at the “Como Manda o Figurino” TV show at the brazilian television network Globo’s “Fantastico” program, debuted his fashion brand with the release of his first colection at the terrace of the shopping center Patio Batel, in Curitiba/PR, during the LABmoda event, accomplishing his big dream from his twelves years old when he started designing the costume for the dance group he was part of at the public school of Calogeras, a district of the city of Arapoti, where he was born and lived until moving to Curitiba, where he studied fashion design until the second year, when he couldn’t combine studies with work life.
The first collection featured 30 looks that combined the fluidity of the pleated fabric in unusual modelings integrated with metal parts special developed for the clothing; the inspiring swan print in asymmetrical
cuts, developed through the drapping of scarves; and graphics of blue, white and black strips stitched in tighter shapes, with strategic and modern tailoring.
Chaouiche furthermore developed a line of chrome acessories with futuristic air; he also introduced three models of shoes: a silver maxi sandal whith chrome applications,
a high heel with architectural air, and a high tech boot, mixing a strong blue tone with chrome; finishing the collection with the perfect purse for every woman, a nazar reproduced in leather stripes.
Turned 22 years old last september, Chaouiche debuts his label harmonizing his extremely fashion an conceptual DNA in balanced and elegant garments, built within the association of technic and in depth knowledge with a sense of style characterized by the extreme fashion, in others words, the ongoing search for the new beautiful.